Digital Strategy Director - ??60-??75k - City Centre - Hybrid

Digital Strategy Director

GBP60k – GBP75k Salary

Hybrid

City Centre Office

Profit Scheme

Company Overview:Manchester Staff is currently looking for a dynamic and experienced Digital Strategy Director to join a leading PR agency dedicated to delivering innovative and effective communication solutions. They pride themselves on fostering a collaborative and dynamic work environment that thrives on creativity and strategic thinking.

Position Overview:As the Digital Strategy Director, you will lead digital initiatives and shape the online presence of clients. The ideal candidate will have a strong background in digital marketing, social media, and online communications, with a proven track record of developing and executing successful digital strategies

Key Responsibilities:

• Digital Strategy Development:
• Lead the development of comprehensive digital strategies aligned with client goals and overall PR campaigns.
• Identify opportunities for digital innovation and stay abreast of industry trends to ensure cutting–edge strategies.
• Online Reputation Management:
• Oversee online reputation management efforts to maintain and enhance the positive image of clients in the digital space.
• Respond strategically to potential reputational challenges and crises.
• Social Media Management:
• Develop and implement social media strategies that align with client objectives.
• Monitor social media channels, engage with audiences, and analyze performance metrics.
• Content Strategy:
• Collaborate with content creators to develop engaging and shareable content across various digital platforms.
• Ensure content aligns with brand messaging and resonates with target audiences.
• Digital Advertising:
• Plan and execute digital advertising campaigns, including paid media and display advertising, to maximize reach and engagement.
• Monitor and optimize campaigns for optimal performance.
• Analytics and Reporting:
• Utilize analytics tools to track and measure the success of digital campaigns.
• Provide regular reports and insights to clients, demonstrating the impact of digital strategies on overall PR objectives.

Qualifications:

• Bachelor's degree in Marketing, Communications, or a related field.
• At least 4 years experience in digital marketing or a related role, with a focus on PR or communications.
• Proven track record of developing and implementing successful digital strategies.
• Strong understanding of social media platforms, digital advertising, and analytics.
• Excellent communication and leadership skills.
• Ability to work collaboratively in a fast–paced and creative environment.

Please send your CV for immediate consideration either by clicking apply now or sending directly.

Manchester Staff operates as an employment agency and employment business. No terminology in this advert is intended to discriminate on the grounds of age, and we confirm that we are happy to accept applications from persons of any age for this role. By applying for this role you accept our Terms and Privacy Policy which can both be found on our website. We take the security of personal data very seriously and by applying for this role you consent that we may hold your personal data on our database (CRM) for the purpose of finding jobs that could match your skill set. If we become aware of any other opportunities that could be of interest to you, we may let you know by either phone, email or SMS.

About Manchester Staff: Manchester Staff are part of the UK Staffing Group and a specialist recruitment business focused on delivering highly experienced and reputable permanent staff to local businesses.

We can offer:– Free support and advice to help you with your job search.– Full interview support including a pre–interview call with a specialist consultant and coaching on interview tips and techniques.– After placement support