Associate Director, Analytic Operations
- Recruiter
- Epsilon
- Location
-
Chicago
ChicagoUnited States
- Salary
- Competitive
- Posted
- 23 May 2017
- Closes
- 27 May 2017
- Job Title
- Director
- Category
- Education / Training
- Contract Type
- Permanent
- Hours
- Full Time
Description
We may be the most important media company you've never heard of. Each day, we transform the digital ad world through our cutting-edge technology, bold creative and staggering amount of data. Our industry-leading solutions empower 4,000 clients and counting. We're constantly taking on the challenge of growth-and we're looking for talented people to join us. Come be a part of the digital media revolution.
We recognize and reach consumers like no one else.
About this Role
The Audience Lab is a team who builds and develop customized, addressable audiences of users for Conversant's diverse set of advertisers. The Audience Lab is responsible for collaborating with the Decision Sciences team to build (or guide) the development of audience targeting tactics and eventually implementing them after testing.
RESPONSIBILITIES
Conditions of Employment All job offers are contingent upon successful completion of certain background checks which unless prohibited by applicable law may include criminal history checks, employment verification, education verification, drug screens, credit checks, DMV checks (for driving positions only) and fingerprinting.
About Conversant Conversant, Inc. is the leader in personalized digital marketing. Conversant helps the world's biggest companies grow by creating personalized experiences that deliver higher returns for brands and greater satisfaction for people. We offer a fully integrated personalization platform, personalized media programs and the world's largest affiliate marketing network - all fueled by a deep understanding of what motivates people to engage, connect and buy. For more information, please visit .
Great People, Deserve Great Benefits We know that we have some of the brightest and most talented associates in the world, and we believe in rewarding them accordingly. If you work here, expect competitive pay, comprehensive health coverage, and endless opportunities to advance your career. From tuition reimbursement to scholarship programs to employee stock purchase plans and 401(k)s, we offer associates a variety of benefits that work as hard for them as they work for us.
About Epsilon Epsilon?? is an all-encompassing global marketing innovator. We provide unrivaled data intelligence and customer insights, world-class technology including loyalty, email and CRM platforms and data-driven creative, activation and execution. Epsilon's digital media arm, Conversant, is a leader in personalized digital advertising and insights through its proprietary technology and trove of consumer marketing data, delivering digital marketing with unprecedented scale, accuracy and reach through personalized media programs and through CJ Affiliate, one of the world's largest affiliate marketing networks. Together, we bring personalized marketing to consumers across offline and online channels, at moments of interest, that help drive business growth for brands. Recognized by Ad Age as the #1 World's Largest CRM/Direct Marketing Network, #1 Largest U.S. Agency from All Disciplines and #1 Largest U.S. Mobile Marketing Agency, Epsilon employs over 8,000 associates in 70 offices worldwide. Epsilon is an Alliance Data company. For more information, visit and follow us on
Alliance Data provides equal employment opportunities without regard to race, color, religion, gender, age, national origin, disability, sexual orientation, gender identity, veteran status or any other characteristic protected by law.
Alliance Data participates in E-Verify
For San Francisco Bay Area:
Alliance Data will consider for employment qualified applicants with criminal histories in a manner consistent with the requirements of San Francisco Police Code Sections 4901 - 4919, commonly referred to as the San Francisco Fair Chance Ordinance #LI-MJ
We may be the most important media company you've never heard of. Each day, we transform the digital ad world through our cutting-edge technology, bold creative and staggering amount of data. Our industry-leading solutions empower 4,000 clients and counting. We're constantly taking on the challenge of growth-and we're looking for talented people to join us. Come be a part of the digital media revolution.
We recognize and reach consumers like no one else.
- Unprecedented amount of data built from anonymized transactional data from more than 400 retailers and over 80 billion online interactions every day across every device.
- 96% matching accuracy dwarfs the industry average of just 50%.
- We track over 1 million online actions per second to build each profile across more than 7,000 dimensions.
- Individualized profiles are most complex profiles ever built.
- Every day we make over a trillion real-time decisions about billions of interactions.
- Each decision is customized and unique for each person and it's made in just milliseconds, across 1.1M websites via 6,000 direct publisher integrations and on 173,000+ mobile apps.
- We've got the most precise measurement and consumer insights in the industry.
- Your marketing dollars will be spent wisely, as we continuously observe and learn from your campaign to keep the messages compelling.
About this Role
The Audience Lab is a team who builds and develop customized, addressable audiences of users for Conversant's diverse set of advertisers. The Audience Lab is responsible for collaborating with the Decision Sciences team to build (or guide) the development of audience targeting tactics and eventually implementing them after testing.
RESPONSIBILITIES
- Develop and maintain Conversant's suite of standard and premium custom audiences.
- Collaborate with internal teams (marketing, account, analytics, sales) to address ad hoc audience training and capability needs.
- Respond to internal requests for audiences and make targeting recommendations.
- Lead or participate in projects to improve Conversant's audience targeting platform or enable new audience targeting tactics.
- Develop and implement data policies that protect consumer privacy and client data.
- 5+ years of industry experience with a Master's Degree (7+ preferred)
- Experience building audience targeting products / practice in Ad Tech industry
- SQL Programming (Intermediate Level)
- Programming experience in a scripting language (Python, R)
- Experience mentoring and training other analysts
- Familiar with data warehouse principles (relational tables)
- Excellent diagnostic and troubleshooting skills
- Excellent communication skills
- Experience with Excel (pivot tables, vlookups, graphing)
- Highly motivated & driven
- Experience with statistical modeling
- Knowledge of alternative programming languages (Python, R, Hadoop)
- Knowledge of data visualization tools (Tableau, etc.)
- Experience implementing audience solutions at an advertising agency
- Experience working for a marketing data company or data management platform
Conditions of Employment All job offers are contingent upon successful completion of certain background checks which unless prohibited by applicable law may include criminal history checks, employment verification, education verification, drug screens, credit checks, DMV checks (for driving positions only) and fingerprinting.
About Conversant Conversant, Inc. is the leader in personalized digital marketing. Conversant helps the world's biggest companies grow by creating personalized experiences that deliver higher returns for brands and greater satisfaction for people. We offer a fully integrated personalization platform, personalized media programs and the world's largest affiliate marketing network - all fueled by a deep understanding of what motivates people to engage, connect and buy. For more information, please visit .
Great People, Deserve Great Benefits We know that we have some of the brightest and most talented associates in the world, and we believe in rewarding them accordingly. If you work here, expect competitive pay, comprehensive health coverage, and endless opportunities to advance your career. From tuition reimbursement to scholarship programs to employee stock purchase plans and 401(k)s, we offer associates a variety of benefits that work as hard for them as they work for us.
About Epsilon Epsilon?? is an all-encompassing global marketing innovator. We provide unrivaled data intelligence and customer insights, world-class technology including loyalty, email and CRM platforms and data-driven creative, activation and execution. Epsilon's digital media arm, Conversant, is a leader in personalized digital advertising and insights through its proprietary technology and trove of consumer marketing data, delivering digital marketing with unprecedented scale, accuracy and reach through personalized media programs and through CJ Affiliate, one of the world's largest affiliate marketing networks. Together, we bring personalized marketing to consumers across offline and online channels, at moments of interest, that help drive business growth for brands. Recognized by Ad Age as the #1 World's Largest CRM/Direct Marketing Network, #1 Largest U.S. Agency from All Disciplines and #1 Largest U.S. Mobile Marketing Agency, Epsilon employs over 8,000 associates in 70 offices worldwide. Epsilon is an Alliance Data company. For more information, visit and follow us on
Alliance Data provides equal employment opportunities without regard to race, color, religion, gender, age, national origin, disability, sexual orientation, gender identity, veteran status or any other characteristic protected by law.
Alliance Data participates in E-Verify
For San Francisco Bay Area:
Alliance Data will consider for employment qualified applicants with criminal histories in a manner consistent with the requirements of San Francisco Police Code Sections 4901 - 4919, commonly referred to as the San Francisco Fair Chance Ordinance #LI-MJ